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Free Checklist · The 11 PM Employee

5 jobs AI can take off your plate this week.

A one-page checklist for local business owners. No new website, no ad budget, no coding. Each job plugs a leak where a customer was ready to hire you and you never found out.

  • 01Text back every missed call, automatically
  • 02Answer every web lead in minutes, even at night
  • 03Ask every customer for an honest review
  • 04Send appointment reminders without thinking about it
  • 05Follow up on every quote that went quiet

Plus a 2-minute test you can run on your own business tonight.

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You're in

Here's your checklist.

Start with job number one. It's the biggest leak for most local businesses.

Download the Checklist (PDF)

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Why these five

You didn't lose that job on price. You lost it because you were under a sink.

~1 in 5

calls to small businesses go unanswered.

85%

of callers who don't reach you won't call back. They call the next business.

21×

more likely to qualify a lead when you reach them in 5 minutes instead of 30.

Sources: Numa, 2021 Small Business Phone Report; PATLive; Oldroyd, McElheran & Elkington, "The Short Life of Online Sales Leads," Harvard Business Review (2011); MIT / InsideSales.com Lead Response Management Study (2007).